An autonomous entity to hold and manage the assets and investments of the Zhung Dratshang
Acknowledging the past with gratitude, Gerab Nyed-Yon Limited (GNY) embarks on a new journey today that is defined with passion, purpose and progress of assets and investments of the Zhung Dratshang. In doing so, GNY remains mindful of what lies ahead. The path we choose to walk today, the foundational initiatives of GNY, will leave a lasting trail for not just the institution but the nation at large. We recognise the significance of every step we take hereon, and the intricacies that lie within. But what good is a journey free of obstacles if it doesn’t lead to the destination we desire?
Fortunately, GNY is blessed with the greatest source of strength and confidence, the Royal Charter (RC) that emanated from the Golden Throne. The RC shines light on our mandates, and elucidates our priorities as the entity to professionally hold, manage and invest in the assets of the Zhung Dratshang. Therefore, seeking blessings from divine forces, and drawing inspiration from our selfless leader in His Majesty The King, we wage on with resilience and courage.
The inaugural five-year strategic plan is our beacon to seize opportunities across all industries, including banking, healthcare, tourism, real estate, entertainment, trading, manufacturing, and industry-based skills training services, among others. It charts the path leading to our goals, both financial and non-financial, through comprehensive operations and diversification plans.
As the sole entity responsible for holding and management of the assets and investments of the Zhung Dratshang, also bestows GNY a special role that has a lasting impact on preserving and promoting Buddha Dharma. Which is why, with Buddha Dharma at heart, it is the priority in the first five years of GNY to become a fast-growing company to ensure a stable fund through prudent investments and resilience.
With prayers for the successful implementation of the investment plan, in action and spirit, may all the outcomes of the initiatives turn the wheel of Buddha Dharma and benefit all beings.
Core Principles
We align our core principles with the five natural elements abbreviated as SAFEW (Space, Air, Fire, Earth and Water) to have balanced guidance in ascending GNY to its new heights.
AIR for transformation and transparency
This crucial life force element pushes us to the highest moral standards of accountability and transparency. The GNY also believes in clear communication, within the organisation and beyond, realising how clarity is at the core of the corporate transformation for successful business. Air encourages openness to new ideas and innovations. Thereby, we are ever more inspired to push for strategic thinking and holistic perspectives in our daily mandates.
FIRE for Discerning Passion
Fueled by the endorsement of the Royal Charter, GNY sustains the burning wisdom to channel all efforts toward fulfilling the goals and achieving the outcomes. The energy is prescribed for ambitious objectives, to motivate teams, and drive initiatives forward with determination and purpose. As the element that burns ignorance and delusion, we take calculated risk—making decisions based on thorough analysis, market insights, and strategic foresight. We set benchmarks, measure performance, and implement corrective actions to maintain competitiveness and success.
WATER for Agility
The GNY embraces the virtues of water element in our business process to promote adaptability, innovation, and operational efficiency. Upholding the values, we are fluid in managing our strategies, processes, and operations to swiftly respond and adapt to changes in the market, customer preferences, technology advancements, and regulatory requirements. Like water takes the shape of its container, GNY is agile in catering to the needs and preferences of various clients and customers, for which we are always conscious of customer feedback and non-compromising services.
EARTH for Stability
Just as earth provides a stable foundation for life, GNY builds our operations on a firm ground of ethical practices, governance, and a long-term vision. We focus on efficient use of resources, and adopt practices that conserve resources for future generations. Building on the solid footing of interconnectedness, GNY engages with stakeholders— employees, customers, partners, regulators and local communities—to build trust, foster collaboration, and contribute positively to the economy.
SPACE for Boundless Growth
Without being chained by the prejudices, we strive for boundless growth and expansion in all the mandates entrusted upon us. We seek perpetual success to attain a trusted brand for the company that will sustain the legacy of the Zhung Dratshang so far. Recognising the opportunities, industry trends, emerging technologies, and customer needs, we aim to achieve strategic expansion into premium markets, new geographic regions, and product/service lines to harness the limitless growth.